Interesting articles in the world of PR:
PR is 80% More Effective Than Content Marketing.
Why I’m Betting on PR http://www.inc.com/caroline-limpert/public-relations-strategy-why-i-bet-on-pr.html
Corporate Social Responsibility – Not a passing Fancy http://www.prnewsonline.com/prnewsblog/index.php/2011/12/08/corporate-social-responsibility-not-a-passing-fancy/
Why PR will own content http://www.pr-squared.com/index.php/2011/11/why-pr-will-own-content
“It is safe to say we outperform our competitors on PR hands down.”
Jill Spacey – Marketing Manager www.walkerbay.com